The first goal in supporting customers is to make sure that they have what we like to call an OPEN YOUR KIT appointment. You may call it a Wellness Consult or Follow-up Appointment. Either way, this is the next step after purchasing some Essential Oils.
After a customer has purchased, either by retail or by becoming a Wholesale Customer, we want to sit down with them and make sure they know how to use what they have purchased.
If they have purchased at retail, this is a great opportunity to show them the value of buying a kit. Make sure to go back over their health concerns and go through any questions they had about the Top 10 oils. As we encourage them and show them how to use their oils, they will likely fall in love like we did and become a loyal customer.
If a customer joined as a Wholesale Customer, we can show them the benefits of their membership. We can also show them other products or Essential Oils that fit their needs that were not in their original purchase.
I PUT MY CUSTOMERS FIRST AND EFFECTIVELY SUPPORT THEM AS I GROW MY BUSINESS.
Let's think about what information you want to share at an OPEN YOUR KIT appointment with a retail and wholesale customer, and write it into your Customer Road Map.
QUESTION – WHAT WERE SOME OF THE THINGS YOU INCLUDED IN YOUR ROAD MAP FOR RETAIL CUSTOMERS? WHOLESALE CUSTOMERS?
